The Brand Piri Malta is an restaurant branding suite.
The Brief Create a visual experience for this new restaurant in San Diego.
The Work The aesthetic is guided by the ideals of family, fresh cuisine and the sea. Vibrant colour and ornate ironwork inspired the logo in order to illustrate the essence of the Mediterranean. Sustainable seafood and animal free options are the stars of a regularly rotating menu. The menu was created in a way that can be easily updated as the catch and harvest of the day changes.
The best part The children’s menu softly introduces the ideals of the brand by searching for endangered species in the word search and highlighting how to help keep litter from our oceans in the puzzles.
Deliverables identity, brand, print collateral, packaging
Recognised with an Adobe Design Achievement Award and by AIGA Blue Ridge.